Air Purifier News

Texas Apartments Offer Something New to Attract Tenants - Cleaner, Allergy-Friendly Indoor Air!

Clean Air Distributors, Inc. announced plans to offer Texas apartment managers a new low-cost/no-cost co-marketing program to offer current and new residents allergy-friendly apartments. This co-marketing program is a revenue-generating idea, a customer retention idea and a new customer marketing idea for apartment owners and managers. In a recent survey conducted by Survey Research Institute of Cornell University, 83% of respondents indicated they would prefer sleeping in an allergy-friendly room treated to remove airborne allergens, even though only 31% said they suffered from allergies. It is also important to note that 60% said they would select a facility based on the offer of allergy-friendly rooms.

Apartment managers post street-side signs and banners that say, "Now Offering Allergy-Friendly Apartments." The main goal is to get the new apartment shopper to stop in the office, take the tour and give the apartment marketing staff a shot at signing them up for a lease. Texas apartment managers can sign up to offer current residents and potential residents something they will enjoy and use every day -- cleaner, fresh-smelling air! The average allergy sufferer can spend $200 to $500 per month on medicines, doctor's office visits, shots, testing and nose-sprays. Indoor airborne particulates can cause allergy symptoms, asthma attacks and can be a major cause of upper respiratory tract infections, the number one cause of missed work days and school days.

To make any existing apartment allergy-friendly the apartment management installs the $360 Pur Air Clean Air System on one or more of the ceiling fans in the apartment. The Pur Airs are low-cost, high-capacity, 2,000-cubic-feet- per-minute HEPA air filtration systems that can silently filter the air in the apartment as often as once every 90 seconds. By removing the most common allergens like mold, pollen, decaying skin cells, dust mite waste and pet dander, many people have reported allergy and asthma symptoms dramatically reduce or disappear. Clean air can make some people sleep better and some have reported they stop snoring, making their spouse ecstatic! They are ideal for smokers and dramatically reduce smoke and odors.

Residents can purchase the Pur Air units or rent them by adding a small rental fee to their monthly rent. The tenants who purchase the Pur Airs can take them with them when they leave and install them in another apartment or home. Many times, when residents move out, they leave behind undesirable odors from smoking, cooking or pets, and clearing up odors is important to the apartment complex trying to rent the unit to a new resident.

Stan Brannan, President of Clean Air Distributors, stated, "This is a low- cost or no-cost co-marketing program that can reap excellent benefits with just a little bit of marketing." He continued, "Managers simply notify current residents via signage, newsletters or meetings. They should add the words 'allergy-friendly' to any online and printed ads, to attract this growing segment of consumers."

"Staying healthy is very important to many people, and it impacts their medical expenses, work attendance, work performance and daily attitude, and does impact their decisions on what apartment they rent," stated Brannan. "Cleaner, healthier indoor air quality can save health costs for some families and make them feel better every day."

The Pur Air not only filters out particles, but it captures and eliminates many common odors from smoking, cooking, pets and old carpet or furniture. This can help an apartment manager fill empty units, because most people won't rent a unit that has an unpleasant odor problem. Apartment owners can buy a few Pur Air units for display in models, and for reducing the undesirable odors in units after tenants move out. The Pur Airs can be installed on most ceiling fans in 20-30 minutes. Filter and energy costs are the lowest per cubic foot of filtered air for any air cleaner, and the Pur Air is very quiet, a key feature for sleeping.

Clean Air Distributors, Inc. is promoting this program in the Texas Apartment Association magazine, and at apartment trade association exhibitions like the Apartment Association of Greater Dallas Trade Show March 21, 2006 at the Dallas Market Hall. Pur Airs have a lifetime limited warranty and a 30-day satisfaction money-back guarantee. Pur Airs are about the same price as popular home ionic and shelf models, but Pur Airs provide up to 100 times as much clean air per minute as these models. This high-volume of filtered air, combined with their totally quiet and energy-efficient operation makes them ideal for installation in home bedrooms, school classrooms, bars, restaurants, offices, businesses, day-care operations, homeless shelters, waiting rooms, health clinics, health spas, workout centers and many other air quality applications. Clean Air Distributors is the authorized Pur Air distributor for Texas with an expanding list of local dealers and independent sales reps throughout Texas.